Run for the Journey

Run for the Journey


    Like most websites we use cookies to make our site work properly. We strive to keep their use to a minimum.



    A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

    There are two main kinds of cookies: session cookies and persistent cookies. Session cookies are deleted from your computer when you close your browser, whereas persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.

    Broadly speaking companies use cookies for personalising content, analytics, and ads/marketing. 

    Personalising content

    Cookies help personalize your experience on our website. Typical examples include recommending products you may like and remembering the currency you prefer to pay in.  These cookies are listed under Preferences in our cookie list below.


    We also use cookies to analyse the performance of our website. To do this we use a package called Google Analytics, and this means Google also have the right to store and use our cookie data. Google’s privacy policy can be viewed at

    Such cookies are listed in the statistics section of our cookie list.

    Our website also sometimes uses Mouseflow: a website analytics tool that provides session replay, heatmaps, funnels, form analytics, feedback campaigns, and similar features/functionality. Mouseflow may record your clicks, mouse movements, scrolling, form fills (keystrokes) in non-excluded fields, pages visited and content, time on site, browser, operating system, device type (desktop/tablet/phone), screen resolution, visitor type (first time/returning), referrer, anonymized IP address, location (city/country), language, and similar meta data. Mouseflow does not collect any information on pages where it is not installed, nor does it track or collect information outside your web browser. If you'd like to opt-out, you can do so at If you'd like to obtain a copy of your data, make a correction, or have it erased, please contact us first or, as a secondary option, contact Mouseflow at

    For more information, see Mouseflow’s Privacy Policy at

    For more information on Mouseflow and GDPR, visit

    Ads and Marketing

    We may use the information you give us about yourself and the information we collect via cookies when you use our online services to build up a picture of your interests. These cookies are listed in the Marketing section of our cookies list. 

    We may then use this information to try to make sure that when we send you marketing communications and when you visit our websites or use our online services, you don't miss offers and information that might interest you. This information may also be used by our third party advertising agencies and networks, to advertise our own or third party products and services to you when you visit third party websites and online services. This is called advert targeting or interest-based advertising and includes Google adwords and Facebook Ads (which you can opt-out of under the ads tab here:

    More information about Google's advertising policy can be found here.

    We also use Ad Roll to serve personalised ads based on your experience on our site. These targeted adverts are personal to you and no data is shared with third parties. Find out more about AdRoll's privacy policy here.



    If you see adverts on the Iffley Road website these will have been served by other organisations.

    The companies that generate these cookies have their own privacy policies, and we have no access to read or write these cookies. These organizations may use their cookies to anonymously target advertising to you on other websites, based on your visit to Iffley Road.



    Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set,visit or

    Find out how to manage cookies on popular browsers:

    Cookie settings in Chrome

    Cookie settings in Internet Explorer

    Cookie settings in Safari web and iOS.

    Cookie settings in Firefox

    To opt out of being tracked by Google Analytics across all websites, visit

    To opt out of being tracked by adroll visit

    Note that if you do decide to opt out of all or some cookies you may have to manually adjust some preferences every time you visit our site, or indeed any other website, and some services and functionalities may not work.


    Useful sections of our website:

    Terms of Service.

    Privacy policy



    Other useful websites:

    The Information Commissioner’s Office

    All About Cookies

    Microsoft Cookies Guide



    The cookies we use may change over time so this cookies page is regularly reviewed. (Date of last review: 27 April 2018)